Olay^®: Reformulation of Regenerist Line

Olay is one of the first mass brands to apply Cellular Bioenergetics to skincare.

The new Olay Regenerist Micro-Sculpting Cream is
reformulated with skin energizing technology to help
fight the look of skin fatigue. It features a complex
including two new anti-aging ingredients, Olivem and
Lys’lastine, that can help improve hydration and
elasticity. These two new ingredients work with other
key components including Niacinamide to improve
skin’s responsiveness by accelerating surface cell
turnover, increasing brightness and decreasing the
appearance of fine lines.

After 10 minutes, patients can experience noticeable
improvements to concerns like eye lines, brightness
and hydration. After four days, they can experience
firmer skin, with continuing improvement in wrinkle
appearance over 12 weeks.

Head & Shoulders^®: More Than A Shampoo & Conditioner

The Head & Shoulders Itchy Scalp Care Shampoo & Conditioner’s proven Hydrazinc ZPT formula reduces the growth of the fungus that causes dandruff, helping to reduce visible flakes. Additionally, the unique formula:

• Helps soothe itchy scalps and provides long-lasting
  protection associated with dandruff
• Leaves hair feeling soft and manageable
• Improves the condition of the scalp for all-day
  itch relief

Olay^®: Professional
Pro-X Even Skin Tone Regimen

The Olay Pro-X Even Skin Tone line is the first
professionally designed regimen to treat the five
root causes of uneven tone and hydrate to
visibly restore even color in just four weeks.

Clinical study results show the Olay
Professional Pro-X Even Skin Tone regimen is
an effective alternative to a prescription 4%
hydroquinone regimen for evening skin tone
appearance and providing better hydration and
texture appearance benefits.

Tide^® Free & Gentle: Gentle on Skin, Outstanding on Clean

Tide Free & Gentle is gentle on skin and
cleans better than the leading Free detergent.
Dermatologist-tested, Tide Free & Gentle is
specifically designed for sensitive skin and does
not contain dyes or perfumes. It is also
formulated with a unique blend of surfactants,
polymers and enzymes which direct cleaning to
soils and stains, removing more food, dirt and
residue than the leading Free detergent.